FidelFolio Investment
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FidelFolio Investment

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Kislay Upadhyay

FidelFolio Investments is an Equity Advisory Firm that invests in strategies devised by the powerful combination of machine learning and human supervision. We create long-term fundamental investment strategies scientifically, using proprietary Machine Learning (ML) algorithm.

Fidelfolio has been founded by Kislay Upadhyay. He is an experienced investor with over a decade of expertise. He has been involved in industry-defining working, working directly in small investment teams with industry leaders like Mr. Saurabh Mukherjea (Ambit Capital) and Mr. Sunil Singhania (Abakkus Asset Managers). He played a significant role in establishing the Coffee Can PMS at Ambit, introducing India’s first publicly launched rule-based investment product for mainstream active investing. The strategy has maintained an impressive ~20% CAGR since inception. Subsequently, he became part of founding team at Abakkus, contributing to investment research. Additionally, he gained experience in passive product construction at the National Stock Exchange’s Index team, the largest index creator in the country.

Kislay has made contributions to investment literature through his involvement in writing and researching India’s national bestseller investment book, "Coffee Can Investing" (2018). He also co-authored the report "The Big Call - Bubble in Quality" in 2019 and is a regular contributor to leading finance publications such as Economist, Business Standard, and Mint etc. As an active member of the CFA Society India, Kislay serves on the Public Awareness Committee. He is a frequent contributor to CFA podcasts and newsletters.

Kislay holds a CFA Charter, an MBA from IIM Lucknow, and a BE from VTU. He has also contributed to the "Artificial Intelligence in Financial Markets" program by NSE Academy.

FidelFolio Investments is an Equity Advisory Firm that invests in strategies devised by the powerful combination of machine learning and human supervision. We create long-term fundamental investment strategies scientifically, using proprietary Machine Learning (ML) algorithm.

Fidelfolio has been founded by Kislay Upadhyay. He is an experienced investor with over a decade of expertise. He has been involved in industry-defining working, working directly in small investment teams with industry leaders like Mr. Saurabh Mukherjea (Ambit Capital) and Mr. Sunil Singhania (Abakkus Asset Managers). He played a significant role in establishing the Coffee Can PMS at Ambit, introducing India’s first publicly launched rule-based investment product for mainstream active investing. The strategy has maintained an impressive ~20% CAGR since inception. Subsequently, he became part of founding team at Abakkus, contributing to investment research. Additionally, he gained experience in passive product construction at the National Stock Exchange’s Index team, the largest index creator in the country.

Kislay has made contributions to investment literature through his involvement in writing and researching India’s national bestseller investment book, "Coffee Can Investing" (2018). He also co-authored the report "The Big Call - Bubble in Quality" in 2019 and is a regular contributor to leading finance publications such as Economist, Business Standard, and Mint etc. As an active member of the CFA Society India, Kislay serves on the Public Awareness Committee. He is a frequent contributor to CFA podcasts and newsletters.

Kislay holds a CFA Charter, an MBA from IIM Lucknow, and a BE from VTU. He has also contributed to the "Artificial Intelligence in Financial Markets" program by NSE Academy.

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Years of experience

10+ years

SEBI Registered

INA000016056

All your questions answered

Frequently asked questions

What are the products offered?
FidelFolio offers 5 equity strategies for different risk profiles:, Great Himalayan Compounder: Avg. Risk, Long-Term, Shivalik Compounder: Lower Ticket version of Great Himalayan, Safe Fortress: Low Risk, Long-term, Young Everest Equity: Smallcap, Above avg. Risk, Little Orion Equity: Smallcap, Above avg. Risk,
What is their investment philosophy?
At FidelFolio, we follow a quantitative long-term investing approach based on fundamental analysis. Over long-term, company’s business fundamentals determine investment outcomes. That’s why our strategies are built using fundamental investment rules. , “Investment Rules that test fundamental history of a business, when back-tested, represents a capital market trend / pattern, which in turn represents a business pattern.”, This rule-based process ensures that every portfolio is transparent (explainable logic behind each stock), scalable (low churn, cost-efficient execution), and designed to deliver superior risk-adjusted returns. By combining human insight with machine-driven research, we aim to bring the best of both worlds - deep investment thinking and systematic precision. Our rule-based long-term investing is implemented by the MAGIC2.0 Framework, which combines information from multiple investment rules into one. , Research and Product Creation Process, Step 1: Create Fundamental rules - Our Magic 2.0 creates powerful 6-filters fundamental rules, which are back tested on ~50 million data points (Horizon of 25 years). The back-tested rules represent the capital market trend., Step 2: Select Top Rules – representing efficient frontier with high median return and low downside risk. The rules are tested for reliability, stability and consistency. , Step 3: Combine Selected Rules – Top rules from each risk bucket are selected and combined, such that it results in superior, stable and consistent strategies., Step 4: Why a product performs (Business Quality study) – Fundamental characteristics are underlying drivers, since high return product without fundamentals aren’t stable. Our focus is to combine superior returns with strong fundamentals., This end-to-end process allows us to build investment products that are data-driven, fundamentally sound, and designed to compound wealth systematically - with clarity, transparency, and conviction.
What is a smallcase ?
A smallcase is a basket of stocks/ETFs* in a specified weighting scheme that reflects a certain objective (ideas, themes, strategies), backed by the research of the smallcase manager. You can invest in a smallcase in 2 clicks., *ETFs (Exchange Traded Funds) are baskets of securities that track an underlying index (Nifty, Gold, etc) and can be bought and sold on the exchange.
Who can subscribe to these smallcases?
The smallcase manager decides who can invest in the smallcases created by them and can create two types of smallcases :, Exclusive smallcases : smallcases which require a subscription to the smallcase manager's Advisory in order to invest in the smallcase. You can subscribe to a smallcase directly from the smallcase profile through the subscription form., Public smallcases : smallcases in which anyone who has an account with our partner brokers can invest. You can invest in this smallcase by clicking on “Buy smallcase” in the smallcase profile and logging with your broker credentials.,
How do I track my smallcases?
When you buy a smallcase, the index value is set to 100 on the buy day - this helps you track the total returns without having to monitor each stock. You can also use the performance metrics to get a more detailed understanding of your smallcase.
How can I cancel my eMandate?
One of the payment method available to subscribe to a fee based smallcase is eNACH where an e-Mandate is created., If you want to cancel your e-Mandate(s) linked with any of your fee based smallcase subscription, please drop an email to publisher.help@smallcase.com with the following details:, Email used for subscription, Subscribed smallcase Name, We will share the mandate(s) details in response to your request including the below:, Mandate maximum limit, Mandate Validity, UMRN no. (Unique Mandate Registration Number), To proceed with the cancellation of the mandate, we would require your confirmation by email after verifying the mandate and payment details. , After receiving your confirmation, we will process the mandate cancellation and update you with the status within 72 hours.
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